Hi, I am Anshul Verma
a Business Strategist
with a Product Mindset
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about me
about
I am Anshul Verma, a Product Strategist with a technical foundation and an MBA from IIM Lucknow, currently scaling AI-native products and leading AI-first digital transformations at PwC India. I excel at orchestrating GTM strategies and driving Agile execution, turning ambiguous business problems into clearly scoped, metrics-driven solutions, and aligning stakeholders to deliver user-centric products.
My passion lies in connecting the dots between technology, business, and user needs to create products that not only solve problems but also delight users. I thrive in dynamic environments where I can leverage my analytical skills and creativity to drive impact and innovation.
Career Snapshot
experience
experience
- Led GTM strategy & value proposition for AI-powered automation solutions; architected strategic framework adopted as standardized template for 10+ internal AI product launches.
- Accelerated pre-sales growth by delivering 25+ strategic RFP responses (FS, Healthcare, Media, E&U) with <48-hour turnaround; positioned complex AI solutions in high-impact product demos.
- Formulated expansion & new market GTM strategies across various industries for C-suite; identified AI-led delivery models and sector-specific value propositions.
- Orchestrated digital transformation for public healthcare system by mapping E2E user journeys and prioritizing 20+ AI & Analytics features to optimize clinician productivity and patient CX & outcomes.
- Directed Agile execution for 3 global POC developments; managed developer backlogs, tracked user story progress in daily syncs, and facilitated cross-functional alignment.
- Authored FRDs and wireframes for Insurance & Lending digital transformation delivery accelerators; identified critical process gaps to automate manual workflows via Salesforce and GenAI integrations.
- Spearheaded design & launch of an AI Astro app (0→1), wireframing 10+ UI screens across 5 user flows and mapping end-to-end user journeys for 5 personas to drive 9% increase in WAU.
- Orchestrated product discovery by competitive benchmarking of 8 competitors on 20+ KPIs; analysed user reviews to extrapolate 6 critical product gaps & ideated 13+ features prioritised via RICE.
- Directed MVP execution and requirement engineering, authoring detailed PRDs & rolled out 10 user activation features leading to successful onboarding of 1K+ users in <25 days.
- Partnered with CXOs to define GTM strategy and product pitch, devising a 2-tier pricing model to boost revenue and achieving 80-day TTM.
AI Instructor & Atal Tinkering Lab Coach
Jul '22 – Mar '23- Crafted AI & skill edducation curriculum for 20+ topics achieving 90% +ve feedback & increased engagement by 25%.
- Upskilled 20+ students in e-waste upcycling leveraging microcontroller tech (Arduino), instilled ESG mindset.
- Catalysed Atal Innovation Mission, achieving 30% ↑ in innovation projects & hands-on learning for 400+.
- Steered development of AI models as 1st AI mentor, administered 15+ STEM workshops & 8 periodic assessments.
- Orchestrated procurement & upkeep of ATL equipment of ~₹10L, fostered competitive success for 20+.
- Drafted 10+ grant management reports ensuring strategic fund utilisation & compliance with govt. SOPs.
Let’s connect
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